F2 vs Rogo for Deal Teams in 2026
6 min read

F2 and Rogo serve different deal teams. F2 is built for private markets underwriting, with an Excel-native engine and an Audit Mode that traces every number to its source formula. Rogo is an enterprise AI analyst for investment banks, with 40,000+ users at 300+ institutions. Neither publishes pricing; Sacra estimates Rogo at roughly $3,300 per seat per year.
The shortlist
- F2 targets private credit, PE, and commercial bank underwriting; Rogo targets investment banks and large institutions.
- F2's Audit Mode traces every output number to its source formula; it claims the top spot on SpreadsheetBench.
- Rogo reports 40,000+ users at 300+ institutions, including Truist Securities, Nomura, and Baird.
- Neither vendor publishes list pricing; Sacra estimates Rogo at about $3,300 per seat per year.
- F2 raised a $14M seed led by HighlandX in June 2026; Rogo raised a $160M Series D led by Kleiner Perkins.
- A custom-built system the client owns is the alternative when a firm's process is its edge.
F2 and Rogo are both AI analysts for finance, but they are built for different deal teams. F2 is an underwriting and Excel analysis platform for private markets investors, meaning private credit funds, private equity firms, and commercial banks. Rogo is an enterprise AI platform for investment banks and large financial institutions that produces research, models, memos, and slide decks. If your day is credit underwriting and spreadsheet-heavy diligence, F2 is the closer fit. If you run a bank or a large advisory team that needs institutional-grade deliverables at scale, Rogo is built for you.
Everything in this comparison comes from the two vendors' own sites and independent coverage fetched on August 17, 2026. Where a number is a third-party estimate rather than a published fact, it is labeled as one.
F2 vs Rogo at a glance
| F2 | Rogo | |
|---|---|---|
| Built for | Private credit funds, private equity firms, commercial banks | Investment banks, wealth management, large financial institutions |
| Core output | Underwriting analysis, credit metrics, IC-ready AutoReports | Auditable Excel models, investment memos, diligence materials, slide decks |
| Excel handling | Excel-native engine with live formulas; claims #1 on SpreadsheetBench | Chat-first workspace integrated with Excel, PowerPoint, and Word (per Sacra) |
| Verification | Audit Mode traces every number to its source formula | Positions outputs as auditable; spreadsheet auditing features |
| Scale claims | 100+ funds and banks; clients managing $400B+ in assets | 40,000+ bankers and investors at 300+ institutions; 50,000+ daily queries |
| Named customers | Live Oak Bank, Decathlon Capital, RevTek Capital (by role on site) | Truist Securities, Nomura, Baird Global Investment Banking |
| Security | SOC 2 Type I and II, GDPR, no training on customer data | SOC 2, ISO 27001, GDPR, CCPA, EU AI Act aligned |
| Pricing | Not published; sales-led | Not published; Sacra estimates roughly $3,300 per seat per year |
| Latest funding | $14M seed led by HighlandX (June 2026), $24M total | $160M Series D led by Kleiner Perkins |
What each platform is built for
F2: private markets underwriting
F2 started life as an internal underwriting tool for the lender customers of Arc, the capital markets platform founded by F2 CEO Don Muir. It was later commercialized as a standalone product and is now, per the company, deployed across more than 100 funds and banks whose clients manage over $400 billion in assets.
The product is organized around the private markets deal file. It parses Excel models, PDFs, and financial exports into normalized schemas, then calculates credit metrics such as EBITDA, leverage ratios, coverage, and customer concentration. The F2 2.0 release, launched November 5, 2025, added an agentic Excel Intelligence system the company says can work through multi-sheet, 20-megabyte files with intricate links and formulas, plus enhanced AutoReports that assemble IC-ready materials in minutes. A separate Institutional Knowledge module, launched in 2026, ingests a firm's past IC memos, models, CIMs, and CRM data so teams can query their own deal history for precedents by industry, size, structure, and outcome.
F2 raised a $14 million seed round led by HighlandX in June 2026, bringing total funding to $24 million, with backing from Left Lane Capital, NFX, Y Combinator, and Torch Capital.
Rogo: an enterprise AI analyst for banks
Rogo sells to large financial institutions. Its site reports more than 40,000 bankers and investors at over 300 institutions, running more than 50,000 queries a day, and names Truist Securities, Nomura, and Baird Global Investment Banking as customers. It raised a $160 million Series D led by Kleiner Perkins in 2026.
The product analyzes market data, filings, and research databases alongside a firm's internal content through integrations with SharePoint and CRM systems, then produces the deliverables banking teams actually ship: Excel models, investment memos, diligence materials, and slide decks. Sacra describes the core interface as a chat-first workspace where bankers enter plain-English prompts, integrated into Excel, PowerPoint, and Word, with single-tenant deployment available to meet regulatory requirements. Rogo's compliance posture is the broadest of the two, covering SOC 2, ISO 27001, GDPR, CCPA, and EU AI Act alignment.
The real difference: workflow depth vs institutional breadth
F2 goes deep on one workflow: taking a data room and a borrower model to an underwriting decision, then monitoring the position. Rogo goes broad across an institution: research, screening, model auditing, memo drafting, and deck production for thousands of seats. That difference, not feature checklists, is what should drive the choice.

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Book a discovery callCoverage of the diligence workflow
A deal moves through screening, data room review, modeling, IC materials, and post-close monitoring. F2 claims coverage of that full arc for private markets: screening and full-context analysis against firm history and market comps, covenant and downside analysis during underwriting, AutoReports for IC, and portfolio monitoring with covenant performance tracking after close. Its Institutional Knowledge layer is the distinctive piece, because it turns closed deals into searchable precedent for the next one.
Rogo covers the front and middle of the deal: sourcing insight from market data, working through filings and internal documents, auditing spreadsheets, and generating memos and decks. Its site describes end-to-end deal and investment work with auditable outputs. What Rogo does not advertise is private credit specifics such as covenant stress testing or borrower monitoring, because that is not its market. For a deeper look at how these workflows decompose, see our page on AI for financial due diligence.
Verification and source linking
Both vendors know that an unverifiable number is worthless in front of an investment committee, and both lead with auditability. F2's Audit Mode promises that every number, assumption, and output is traceable back to its source, down to the cell formula, and the company claims the top position on SpreadsheetBench, a benchmark for AI spreadsheet work, along with 95.25 percent accuracy on its internal benchmark built from real private markets files. Those are vendor claims, but they are specific and testable in a pilot.
Rogo positions its Excel models and analyses as auditable and offers spreadsheet auditing as a feature. Its verification story is institutional rather than formula-level in its public materials: single-tenant deployment, a long compliance certification list, and named bank customers whose risk teams have presumably already done the vendor diligence. In a pilot, ask both vendors to trace a specific output number to its source document in front of you. That single test separates real audit trails from marketing.
Pricing
Neither company publishes list pricing. Both f2.ai/pricing and rogo.com/pricing return no public page, and both sell through demos and enterprise contracts. The only public estimate is from Sacra, which pegs Rogo at roughly $3,300 per seat per year, with the negotiated number varying by firm size, modules, and contract length. No comparable third-party estimate exists for F2. For a ten-person deal team, the Sacra estimate implies something in the low tens of thousands per year for Rogo before enterprise minimums, but treat that as directional, not quoted.
Which one fits your team
Choose F2 if you are a private credit fund, a direct lender, a commercial bank lending team, or a private equity firm whose bottleneck is underwriting throughput. Its Excel-native engine, covenant analysis, and deal-history search are built for exactly that job, and its customer list on its own site skews toward lenders and credit teams.
Choose Rogo if you are an investment bank or a large institution buying for hundreds or thousands of seats, where compliance certifications, single-tenant deployment, and breadth across research, models, memos, and decks matter more than depth in any one credit workflow. Its named customers are banks, and its funding and scale reflect that market.
The third option: building your own
There is a version of this decision that neither vendor page mentions: for a fund with a specific process, a custom system can beat a seat license. At consultance.ai we build custom finance AI for deal teams, with a first system live in about six weeks, and the client owns the code, so the underwriting logic and deal history stay yours rather than living inside a vendor's platform. That path makes sense when your process is your edge; a vendor seat makes sense when you want standard capability fast. You can see how we approach this on our AI deal desk systems page and our work in AI for private equity, or book a call to talk through your stack.
Sources
- F2 homepage: product, customers, security, benchmark claims (fetched August 17, 2026)
- F2 2.0 announcement: Excel Intelligence, Audit Mode, AutoReports (fetched August 17, 2026)
- AlleyWatch: F2 $14M raise, founder, origin, customer count (fetched August 17, 2026)
- Rogo homepage: product, user metrics, customers, Series D, security (fetched August 17, 2026)
- Sacra on Rogo: pricing estimate, interface, deployment model (fetched August 17, 2026)
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